Heather HoeschComment

2023 Workshop Day 2 Recap

Heather HoeschComment
2023 Workshop Day 2 Recap

Time to recap Planner Life Academy wedding planner workshop Day 2!

A day filled with so many fun topics, expert conversations and hands on learning. So excited to share with you the photos from Lorely Meza and to continue the recap of the workshop day by day. Enjoy!

Day 2 feels electric. Everyone comes into day 2 more confident, excited and you can feel it immediately when you walk into the room! I love how quickly we all get to know one another and it allows us to continue to be opne, honest and support each other in a really special way. It’s hard to explain the feeling and experience, it’s truly what makes these three days like nothing else you can attend.

Before I share the images from Day 2, I have to start by sharing my extreme gratitude for the massive team who helped make this workshop the best yet. Thank you thank you thank you!

Production Support & Educator @blissfullystyledevents

Photography & Styling @lorelymeza

PLA Assistant @leshiekeys PLA BTS & Content @cieramuscarella

Hair & makeup @designvisage #DVBreannaS, #DVSarah, #DVRachel, #DVMandy

Venue @therichlandoc & Dinner Catering @24carrotscatering

Florals Dinner Day 2 @npdevents

Floral Mock up & Cake @oakandtheowl

Specialty Rentals @foundrentalco @theonicollection @sigpartyrentals

Linens @bbjlatavola

Audio Visual @ambereventprod

Menus @heididavidsondesign

Signage & Tags @delovelydetails

Guest Speaker @rachelhavel 

Table Setting Guest Instructor @carizzarose

Flat Lay Guest Instructor @spostophoto

Content Creator Guest Speaker @cupidcontentco

Photo & Video Panel @brandonkiddphoto @chardphoto @618studios

Educator & PLA Ambassador @forthegoodevents

Planner Life Academy Ambassadors @homerunevents @meganrose_events @huneventsla @radiantloveevents

Swag bags @plannerlifeacademy @24carrotscatering @delovelydetails @crownaffair @aislebeauty_ @oneskin.co @sundaymusedesign @itspapercliche

We start the day with lips and lashes from Design Visage. Helping each planner get photo ready and feel confident for their new headshot mini session with Ashley Rae.

Day 2 is really about setting design and planning, how to work really well with your vendor team and how to bring your client’s dreams to life. We start with Design Visage, talking about hair and make up, and all the things planners should know to set up their clients for success. Next we chat about some of the hardest lessons learned and how to reflect and learn no matter what.

Next, we dive into wedding design step by step. The exact process I use to collect client inspiration, where and how I organize photos and inspiration I love to drafting mood boards, layouts, wishlists and design decks. For so many planners this is a process that feels overwhelming and I am so happy to help simplify and create an easy to follow plan. We dive into rentals, florals and the super important floral mock up and design meeting- one of my favorites! i love getting to show my couples what they can expect and continue to refine the details so they love it even more.

Thank you to Nancy from Oak & the Owl for coming and helping me teach collaboration and a smooth floral mock up and design meeting!

Then Rachel Havel joined me for an honest conversation about the wedding industry’s best of lists and awards. Something I wish someone told me early on. You worth should not be defined by accolades and there are so many paths to success even if you are not the who’s who of this massive industry!

Next Karen from Blissfully Styled shared her experience in overcoming self doubt and impostor syndrome through styled shoots and have great insight for planners who might be facing the same challenges.

Then Shauntelle from Sposto Photography joined us to share insights and tips for flat lay styling with the beautiful stationery from Paper Cliche provided for each attendee.

Next our dear friend and hospitality expert Carizza from 24 Carrots teaches planners how to expertly manage table settings.

Back to the desks for our next panel, where we were so lucky to have Brando Kidd Photography, 618 Studios and Chard Photo join us for a panel on photo and video. Brandon, Paul, Kelley, Rich and I candidly discussed how planners can best work with these vendors and tips and insight into figuring out who might be the right fit for their clients.

Then we wrapped out the day with Arianna from

Then we end the night at formal dinner including most of the speakers from the day. I love this time together to really enjoy, connect and celebrate together! Special thanks to 24 Carrots Catering, Found Rental Co, NDP Events, Theoni Collection BBJ La Tavola, Heidi Davidson Design for helping us make it beautiful.

How cute is 24 Carrot’s Guiseppe?! The perfect spot for champagne during happy hour and a freshly baked cookie station to end the night.

Hear what the academy experience was like from Kelly, video by 618 Studios.


That’s a wrap on Day 2! Stay tuned for Day 3!

YES. We will be having an in person workshop in 2024! Want to be sure you are the first to know about the 2024 Planner Life Academy Workshop? You can join the presale list HERE.